Tile in a hallway

Tile Tech Feel the Design: Exploring Visual Touch™ Technology

Oct 30, 2025

Updated with the latest Visual Touch product release.

See It. Feel It. Love It.

In the world of tile, looks matter—but feel matters, too. And thanks to the innovation of Visual Touch™ technology, Crossville has found a way to deliver both in stunning porcelain surfaces that engage the senses. With hyper-realistic textures and seamless visual alignment, this next-gen tile tech offers more than meets the eye.

At Crossville Studios™, we're proud to carry three standout Crossville® collections that feature this design-forward advancement: Marblique™, Sand Garden™, and Portland Cliff@ porcelain tile collections. Whether you're a designer sourcing materials for a high-end hospitality project or a homeowner refreshing a kitchen or bath, these tiles bring subtle sophistication and a tactile “wow” factor to your spaces.

What is Visual Touch™?

This proprietary technology enhances the surface texture of porcelain tile to match its visual pattern with impressive precision. Unlike traditional methods that apply a uniform texture across a tile’s face, Visual Touch technology allows the relief and finish to follow the tile’s unique design, from fine veining to organic, grainy details.

The result? A tile surface that looks as natural as it feels. Whether it mimics marble or sandstone, the surface delivers the kind of depth and realism that’s typically found only in nature. And because it’s porcelain, you still get all the benefits of durability, low maintenance, and versatility for indoor or outdoor use.

Marblique porcelain tile in Blended. 

Marblique™: The Look of Luxury, Made Practical

Want the luxurious look of marble without the upkeep? Enter Marblique. This sophisticated porcelain tile captures the high-drama veining and rich tonal variation of classic marble slabs, elevated by the tactile dimension of Visual Touch.

Available in both traditional polished and a coordinating Visual Touch finish, Marblique allows you to create elegant, high-end looks that are high performing and easy to maintain. Perfect for bathrooms, entryways, and any room where refinement meets real life.

4610_CROSSVILLE_MARBLIQUE-MBQ04_DET_HQ-copy.jpgMarblique porcelain floor and wall tile in Onice Verde.

Sand Garden™: Serene. Sculptural. Sensory.

Rooted in the principles of Japandi and wabi-sabi design, Sand Garden™ porcelain floor and wall tile brings peaceful, earthy vibes to any setting. Inspired by raked Zen 'dry gardens,' these porcelain tiles offer a quiet complexity—smooth striations, warm neutrals, and a sense of meditative balance.

With Sand Garden, Visual Touch is the unsung hero, adding subtle ridges and grooves that follow the tile’s flowing linear pattern. The tactile surface doesn’t just mimic natural stone—it invites you to experience it. It's an ideal choice for hospitality spaces, spa-inspired bathrooms, serene living areas, and even outdoor retreats where you want enhanced traction underfoot.

Sand Garden porcelain tile in Profound Pewter.

Portland Cliff™: Inspired by Limestone, Designed for Everyday Living

Inspired by the refined look of Portland stone—a creamy limestone known for its soft veining and timeless beauty—Portland Cliff porcelain tile brings that natural elegance into today’s interiors with the performance of porcelain. Its subtle movement, gentle texture, and versatile neutrals create a calm, elevated foundation anywhere style and practicality need to work together.

From spa-like bathrooms and welcoming kitchens to polished lobby and hospitality settings, Portland Cliff feels right at home. The collection’s balanced aesthetic makes it an easy choice across design styles—modern, transitional, or classic—helping other finishes shine while adding a layer of quiet sophistication.

Visual Touch enriches Portland Cliff with soft veining and gentle tonal shifts that echo the elegance of limestone. The tactile surface heightens this subtle detail, delivering an authentic stone-inspired look and feel — paired with the dependable performance of porcelain. Durable, low-maintenance, and ready for real life, Portland Cliff supports elevated design in any space that needs beauty built to last.

Portland Cliff porcelain floor and wall tile in Bluff.

Elevated Aesthetics, Everyday Performance

Marblique, Sand Garden, and Portland Cliff prove that beauty and function can (and should) go hand in hand. With porcelain tile that’s this smart—and this stylish—you don’t have to choose between form and function.


Sand Garden porcelain tile in Contemplative Cream​​​​​​.

A Sustainable Choice

And when you specify porcelain tile, you're making a more sustainable choice. Unlike quarried stone or petroleum-based flooring, porcelain is crafted primarily from natural materials such as clay, sand, and feldspar—abundant, responsibly sourced resources. It’s durable, long-lasting, and doesn’t deplete non-renewable materials. That means fewer replacements over time, less landfill waste, and a lighter overall environmental footprint.


Carbon-neutral Portland Cliff porcelain floor and wall tile in Cavern.

Ready to bring touchable texture into your next design project?

Explore Sand Garden.
See Marblique.
Discover Portland Cliff.


Contact your nearest Crossville Studios showroom or browse our collections online to discover durable, design-forward options for any space.